Latte Grade Matcha 40g
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One bag provides approximately 20 servings
- Description
- Instructions
- Ingredients
Latte Grade Matcha is a refined matcha from Yame, offering a delicate balance of umami and bitterness with a smooth, creamy mouthfeel. Its fresh, clean profile is layered with notes of white flowers and spring vegetables, while a subtle minerality adds depth to the finish. Fragrant and well-rounded, it lingers on the palate with elegance.
Designed for versatility, this matcha is bold enough to shine in lattes while remaining smooth enough for traditional preparation. Its affordability makes it a great first step for those new to matcha, delivering exceptional quality without the high price tag.
Flavor Profile: Creamy | Floral | Vegetal
Aromatic Notes: Spring Vegetables | White Flowers | Minerality
1. Sift 2g in to a bowl
2. Add 75ml of 80° water & whisk for 30 seconds
3. Add more water or milk of choice. Enjoy!
100% Matcha (green tea)
Net weight: 40g
Harvest: First & second harvest
Cultivars: Single Estate Yabukita
Origin: Yame Fukuoka, Japan
The Yame region in Japan is renowned for producing some of the finest, high-quality matcha, prized for its rich flavor and vibrant color.
Bitterness
Sweetness
Astringency (sharpness/briskness)
Umami
Floral
Sustainable
Matchatori comes in kraft paper bags rather than tins, which reduces environmental impact and logistics costs, ultimately benefiting the planet and offering you a more affordable price.
Introducing
Everyday luxury in every cup
Latte Grade Matcha delivers a high-quality matcha experience at an affordable price, with a well-balanced profile of umami, gentle bitterness, and subtle sweetness. Its smooth, creamy texture and fresh, vegetal notes make it a great introduction for those new to matcha, while its bold character ensures it pairs beautifully with milk in lattes.
With its vibrant green color and approachable depth, this matcha brings both versatility and quality to your daily routine—whether enjoyed traditionally or as a rich, satisfying latte.
Not All Matcha Is Equal—Choose the Best with Matchatori
Bad matcha
Vibrant green 💚
Smooth texture 🍵
Low bitterness 🫶
From Japan 🇯🇵
Our promise
Vibrant green matcha
Top-quality matcha stands out with its brilliant, vibrant green color, a reflection of its freshness, rich chlorophyll content, and careful production process. In contrast, low quality matcha appears dull, pale, or even brownish, lacking the luster and vibrancy that signal high standards, often indicating staleness or the use of lower-grade leaves.
How to use Matchatori
Preparing matcha is a simple ritual filled with beauty and intention. We recommend using a bamboo whisk for the best experience, but an electric whisk is a good alternative if you don’t have one.
Step 1
Add 1/2 teaspoon (approximately 2g) of matcha into a bowl. While sifting is usually suggested to achieve a smooth and clump-free consistency, Matchatori’s incredibly fine powder is crafted to be whisked easily without the need for sifting, saving you time while still delivering a perfect result.
Step 2
The preferred matcha whisking technique is the "M" or "W" motion, where you whisk briskly in a zigzag pattern using light wrist movements to create a smooth, frothy layer with no clumps or large bubbles.
Step 3
If you prefer a lighter consistency, add more water, or for a creamier texture, use your favorite milk—whether dairy or plant-based. Stir thoroughly to ensure a smooth blend, then take a moment to savor and enjoy your matcha!
Premium quality & great value
Our Latte Grade matcha delivers exceptional quality at an affordable price. Sourced from Yame, it’s made with high-quality first and second harvest leaves, offering a smooth, umami-rich flavor with a vibrant green color.
By selecting slightly more robust leaves and working directly with tea producers, we keep costs low without sacrificing taste. The result? A matcha that’s bold enough for lattes yet refined enough to enjoy on its own—premium quality without the premium price.
Energize, Focus, and Thrive
Whether you're looking for better energy, focus, health benefits, or a mindful daily ritual, matcha offers more than just a caffeine fix—it’s a wellness powerhouse!
Japan + matcha = 🖤
Japan's mastery of matcha is rooted in a harmonious blend of ancient agricultural wisdom, microclimatic perfection, generational craftsmanship, and an unrivaled national commitment to transforming green tea from a mere drink into a sophisticated, nuanced cultural expression.
More Than Just Tea—Matcha Gives You the Full Power of the Leaf
Unlike regular green tea or coffee, which are brewed and then discarded, matcha is made from finely ground whole tea leaves. This means you consume 100% of the leaf's nutrients, including powerful antioxidants, essential vitamins, minerals, and dietary fiber—giving you a more concentrated and beneficial dose of goodness in every sip.
Matcha vs. Coffee: A Better Boost Without the Crash
Coffee
Boost energy without jitters ⚡️
Enhances focus while keeping you calm 🧘♀️
Gentle on your stomach and teeth 🦷
Nutrient dense 🌱
High in antioxidants 💚
Where we source our matcha
Yame Fukuoka
Yame (八女市) is a city in Fukuoka Prefecture, located on Japan's Kyushu island. It’s a region famous for producing some of Japan's highest-quality matcha and gyokuro (a type of shaded green tea).
The city, especially the mountainous areas like Hoshino Village, has ideal conditions for tea cultivation: mineral-rich soil, morning mists, and an abundance of natural springs, which together help create rich, umami flavors in the tea leaves.
Yame matcha, in particular, is celebrated for its deep, complex flavor and smooth, creamy finish, making it highly prized both within Japan and internationally. Tea from Yame is often used in traditional tea ceremonies, and the region also has a strong culture of tea craftsmanship, with tea farmers often following centuries-old practices to cultivate and process the leaves.
No 3 - Latte Grade Matcha
Bold yet balanced, this matcha delivers a smooth, creamy mouthfeel with deep umami, fresh vegetal notes, and a delicate floral finish—perfect for lattes or pure enjoyment.
- Anton, founder Matchatori
Yame Fukuoka, Japan
Morning mists for better matcha
Morning mists and river fogs naturally shade the tea plantations. They are very frequent in Yame, where our Traditional Ceremonial Grade Matcha is grown.
This creates a gentle, diffused light environment that enhances matcha's flavor, boosts nutrient content, and develops the tea's signature rich, umami profile.
No 3 - Latte Grade Matcha
"This matcha captures the true essence of Yame, showcasing its signature depth, freshness, and refined balance—offering exceptional quality at a great value."
- Anton, founder Matchatori
Yame Fukuoka, Japan
Plenty of rain
The Yame region gets plenty of rain—between 1,600 and 2,400 millimeters each year—which provides just the right amount of water for healthy green tea plants to thrive.
Our Story – The Journey to Matchatori
Matchatori was born from a journey—both literal and personal. It all started when Anton, feeling lost in life, booked a spontaneous solo trip to Japan. He didn’t know what he was looking for, but once there, matcha found him. From the quiet corners of traditional tea houses to the vibrant streets of Tokyo, he discovered something more than just a drink—he found a way of life.
Back home, Sasha, his girlfriend, already had a deep love for matcha. She had long embraced its energy, clarity, and health benefits. Together, their passion grew into a shared mission: to bring authentic, high-quality matcha to people who, like them, value wellness, balance, and living closer to nature.
With Anton’s background as co-founder of a leading natural beverage brand in Sweden, and Sasha’s lifelong dedication to holistic health, they set out to create Matchatori—a brand that doesn’t just sell matcha but honors its origins, purity, and purpose.
At Matchatori, we believe matcha is more than a trend. It’s a ritual, a connection to nature, and a way to fuel both body and mind. Whether you're looking for calm focus, natural energy, or a mindful moment, we’re here to share the best matcha Japan has to offer.
But Matchatori is more than just a brand—it’s a reflection of our journey and our belief in living with intention. We carefully source our matcha from the finest tea farms in Japan, ensuring it’s not only of the highest quality but also produced with integrity and respect for tradition. Every sip is an invitation to slow down, reconnect, and embrace a more balanced way of life.
We created Matchatori for those who want to experience matcha the way it was meant to be—pure, vibrant, and full of life. It’s for those who appreciate the small rituals that bring clarity and presence. It’s for those who seek more from what they consume, valuing quality over shortcuts and authenticity over compromise.
Welcome to Matchatori—matcha with purpose, made for those who seek more.
With love and matcha,
Anton & Sasha 💚
