Matchatori was born from a journey—both literal and personal. It all started when Anton, feeling lost in life, booked a spontaneous solo trip to Japan. He didn’t know what he was looking for, but once there, matcha found him. From the quiet corners of traditional tea houses to the vibrant streets of Tokyo, he discovered something more than just a drink—he found a way of life.

Back home, Sasha, his girlfriend, already had a deep love for matcha. She had long embraced its energy, clarity, and health benefits. Together, their passion grew into a shared mission: to bring authentic, high-quality matcha to people who, like them, value wellness, balance, and living closer to nature.

With Anton’s background as co-founder of a leading natural beverage brand in Sweden, and Sasha’s lifelong dedication to holistic health, they set out to create Matchatori—a brand that doesn’t just sell matcha but honors its origins, purity, and purpose.

At Matchatori, we believe matcha is more than a trend. It’s a ritual, a connection to nature, and a way to fuel both body and mind. Whether you're looking for calm focus, natural energy, or a mindful moment, we’re here to share the best matcha Japan has to offer.

But Matchatori is more than just a brand—it’s a reflection of our journey and our belief in living with intention. We carefully source our matcha from the finest tea farms in Japan, ensuring it’s not only of the highest quality but also produced with integrity and respect for tradition. Every sip is an invitation to slow down, reconnect, and embrace a more balanced way of life.

We created Matchatori for those who want to experience matcha the way it was meant to be—pure, vibrant, and full of life. It’s for those who appreciate the small rituals that bring clarity and presence. It’s for those who seek more from what they consume, valuing quality over shortcuts and authenticity over compromise.

Welcome to Matchatori—matcha with purpose, made for those who seek more.

With love and matcha,
Anton & Sasha 💚