



No 1. Superior Ceremonial Grade Matcha 40g
💚 Luxurious ceremonial grade matcha
🍵 Vibrant green color & low bitterness
🌱 Full of antioxidants & jitter-free energy
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One bag provides approximately 20 servings
- Description
- Instructions
- Ingredients
This superior ceremonial-grade matcha showcases the finest tea cultivation in Kagoshima. Grown in fertile volcanic soil and meticulously processed, it offers exceptional purity, depth, and refinement.
With a smooth, creamy mouthfeel, it delivers a perfect balance of umami, gentle bitterness, and natural sweetness. Its vibrant green color reflects its premium quality, while notes of artichoke, moss, and young greens, with a hint of toasted hazelnut, create a complex yet delicate flavor.
As one of the highest-quality matcha offerings, this luxurious ceremonial-grade matcha is crafted for those who seek an authentic, elevated tea experience. Its silky texture and deep, lingering finish make it perfect for traditional whisked matcha.
Flavor Profile: Delicate | Refined | Creamy
Aromatic Notes: Moss | Young Greens | Hazelnut
1. Sift 2g in to a bowl
2. Add 75ml of 80° water & whisk for 30 seconds
3. Add more water or milk of choice. Enjoy!
100% Matcha (green tea)
Net weight: 40g
Harvest: First harvest
Cultivars: Yabukita, Oku midori, Sae midori
Origin: Kirishima Mountains Kagoshima, Japan
The Kagoshima region in Japan is renowned for producing high-quality matcha, valued for its smooth, balanced flavor and vibrant green color. Its fertile volcanic soil and ideal climate create a matcha with natural sweetness, rich umami, and exceptional depth.
Bitterness
Sweetness
Astringency (sharpness/briskness)
Umami
Floral
Sustainable
Matchatori comes in kraft paper bags rather than tins, which reduces environmental impact and logistics costs, ultimately benefiting the planet and offering you a more affordable price.
No 1. Superior Ceremonial Grade Matcha 40g

Our promise
Vibrant green matcha
Top-quality matcha stands out with its brilliant, vibrant green color, a reflection of its freshness, rich chlorophyll content, and careful production process. In contrast, low quality matcha appears dull, pale, or even brownish, lacking the luster and vibrancy that signal high standards, often indicating staleness or the use of lower-grade leaves.
How to use Matchatori
Preparing matcha is a simple ritual filled with beauty and intention. We recommend using a bamboo whisk for the best experience, but an electric whisk is a good alternative if you don’t have one.
Step 1
Add 1/2 teaspoon (approximately 2g) of matcha into a bowl. While sifting is usually suggested to achieve a smooth and clump-free consistency, Matchatori’s incredibly fine powder is crafted to be whisked easily without the need for sifting, saving you time while still delivering a perfect result.

High Elevation & Misty Mountains
Tea fields in higher elevations, such as those in the Kirishima Mountains, benefit from cooler temperatures, frequent rainfall, and morning mists that create the perfect conditions for matcha cultivation. The slower growth rate of the tea leaves in this environment allows them to develop higher chlorophyll levels, resulting in a deeper green color, enhanced umami, and a naturally smoother, more refined taste with reduced bitterness.
Energize, Focus, and Thrive
Whether you're looking for better energy, focus, health benefits, or a mindful daily ritual, matcha offers more than just a caffeine fix—it’s a wellness powerhouse!
Caffeine + L-theanine = 💚
Matcha’s unique combination of L-theanine and caffeine supports a state of calm focus, making it an ideal choice for mindful moments.
A Natural Antioxidant Powerhouse 🍵
Matcha is a natural source of antioxidants, which help protect your body from free radicals and oxidative stress, contributing to overall vitality.
Rich in chlorophyll 🍃
Matcha is rich in chlorophyll, the green pigment in plants, which has been traditionally associated with cleansing properties and vitality.

Japan + matcha = 🖤
Japan's mastery of matcha is rooted in a harmonious blend of ancient agricultural wisdom, microclimatic perfection, generational craftsmanship, and an unrivaled national commitment to transforming green tea from a mere drink into a sophisticated, nuanced cultural expression.
More Than Just Tea—Matcha Gives You the Full Power of the Leaf
Unlike regular green tea or coffee, which are brewed and then discarded, matcha is made from finely ground whole tea leaves. This means you consume 100% of the leaf's nutrients, including powerful antioxidants, essential vitamins, minerals, and dietary fiber—giving you a more concentrated and beneficial dose of goodness in every sip.
Wabi-sabi (侘寂) - Embrace imperfection. In matcha, beauty lies in simplicity and natural flaws, reminding us to appreciate life as it is.

Where we source our matcha
Kagoshima
The Kirishima Mountains in Kagoshima Prefecture, located on the southern tip of Kyushu, are renowned for their pristine environment and volcanic soil, making them an ideal region for cultivating high-quality matcha. The area's high elevation, cool mountain air, and frequent mist help slow leaf growth, enhancing the tea’s natural sweetness and depth of flavor.
Matcha from Kirishima is known for its vibrant green color, rich umami, and smooth, slightly nutty finish. Thanks to the region’s fertile, mineral-rich soil and dedication to organic farming, Kirishima matcha offers a clean, well-rounded taste with a refreshing vegetal character. While deeply rooted in tradition, Kirishima tea farmers continue to innovate, producing matcha that is both authentic and exceptionally high in quality.
Ichigo Ichie (一期一会.) - Reminds us to treasure each unique moment, just as the mindful preparation and enjoyment of matcha tea celebrates the fleeting beauty of the present.
No 1 - Superior Ceremonial Grade Matcha
"A beautifully balanced matcha with a smooth, creamy mouthfeel and layers of umami, delicate sweetness, and fresh vegetal depth."
- Anton, founder Matchatori

Kagoshima, Japan
Ideal Climate & Volcanic Soil
Kagoshima’s mild, subtropical climate, abundant rainfall, and mineral-rich volcanic soil provide the perfect environment for growing high-quality matcha. The region’s soil, enriched by volcanic ash from nearby volcanoes like Sakurajima, is packed with essential minerals that nourish the tea plants, contributing to their deep, complex flavor and vibrant green color.
Additionally, Kagoshima’s consistent rainfall ensures that the tea plants receive plenty of natural hydration, allowing the leaves to develop a smooth, well-balanced taste with enhanced umami and natural sweetness. The combination of warm days and cool nights further slows leaf growth, intensifying the flavor while reducing bitterness—resulting in matcha that is both rich and refined.
No 1 - Superior Ceremonial Grade Matcha
"This matcha reflects the true spirit of Kagoshima, highlighting its smooth, balanced flavor and bright, verdant character"
- Anton, founder Matchatori

Kagoshima, Japan
Innovation & Sustainability
Kagoshima is a leader in pesticide-free tea farming, with many farmers embracing sustainable cultivation methods. This commitment to clean, high-quality tea production ensures a pure and vibrant matcha experience.

Our Story – The Journey to Matchatori
Matchatori was born from a journey—both literal and personal. It all started when Anton, feeling lost in life, booked a spontaneous solo trip to Japan. He didn’t know what he was looking for, but once there, matcha found him. From the quiet corners of traditional tea houses to the vibrant streets of Tokyo, he discovered something more than just a drink—he found a way of life.
Back home, Sasha, his girlfriend, already had a deep love for matcha. She had long embraced its energy, clarity, and health benefits. Together, their passion grew into a shared mission: to bring authentic, high-quality matcha to people who, like them, value wellness, balance, and living closer to nature.
With Anton’s background as co-founder of a leading natural beverage brand in Sweden, and Sasha’s lifelong dedication to holistic health, they set out to create Matchatori—a brand that doesn’t just sell matcha but honors its origins, purity, and purpose.
At Matchatori, we believe matcha is more than a trend. It’s a ritual, a connection to nature, and a way to fuel both body and mind. Whether you're looking for calm focus, natural energy, or a mindful moment, we’re here to share the best matcha Japan has to offer.
But Matchatori is more than just a brand—it’s a reflection of our journey and our belief in living with intention. We carefully source our matcha from the finest tea farms in Japan, ensuring it’s not only of the highest quality but also produced with integrity and respect for tradition. Every sip is an invitation to slow down, reconnect, and embrace a more balanced way of life.
We created Matchatori for those who want to experience matcha the way it was meant to be—pure, vibrant, and full of life. It’s for those who appreciate the small rituals that bring clarity and presence. It’s for those who seek more from what they consume, valuing quality over shortcuts and authenticity over compromise.
Welcome to Matchatori—matcha with purpose, made for those who seek more.
With love and matcha,
Anton & Sasha 💚

Frequently asked questions
Matcha basics
What is matcha?
Matcha is a finely ground powder made from specially grown and processed green tea leaves. Unlike regular tea, where leaves are steeped and removed, matcha powder is whisked directly into water, allowing you to consume the entire leaf and its nutrients.
What’s the difference between matcha and green tea?
Matcha is made from green tea leaves.
Matcha is shade-grown, resulting in higher chlorophyll and amino acid content, and it’s consumed as a powder, offering more nutrients. Regular green tea is typically steeped, so you don’t ingest the whole leaf.
What is the origin of your matcha?
Our matcha is sources from family owned farms on the island of Kyushu in Japan.
Our Superior (No. 1) matcha is sources from the Kirishima Mountains in Kagoshima and our Traditional (No. 2) matcha and Latte grade (No. 3) is sources from the Yame region.
Grades & quality
What are the different grades of matcha?
Ceremonial grade: High-quality, vibrant green, ideal for traditional preparation with water.
Premium/Latte grade: Great for everyday use and lattes; slightly less refined but still smooth.
Culinary grade: Designed for cooking and baking, more robust and slightly bitter.
How can I tell if matcha is good quality?
A vivid green color (not dull or brownish).
A smooth, fine texture (no grittiness).
A rich umami flavor with minimal bitterness.
Authenticity: It should be from Japan.
Rest assured, Matchatori is crafted to the highest quality standards.
What quality is your matcha?
We specialize in high-quality matcha, offering a range of ceremonial-grade options to suit different preferences.
Our Superior (No. 1) and Traditional (No. 2) matcha are both exceptional ceremonial-grade teas of the highest quality.
For those who enjoy a more affordable option, our Latte Grade (No. 3) is also classified as ceremonial grade, though it’s slightly less premium than our top-tier selections.
What quality is best for me?
The best matcha quality for you depends on how you plan to use it and your personal taste preferences. Here's a quick guide to help you decide:
- Superior (No. 1): If you’re seeking the highest quality ceremonial-grade matcha with a smooth, rich umami flavor and vibrant green color, this is ideal for traditional preparation with just water. Perfect for matcha connoisseurs or those looking for the best possible experience.
- Traditional (No. 2): A fantastic choice for those who want premium ceremonial-grade matcha but at a slightly more approachable price. It’s great for daily whisked matcha, offering excellent flavor and quality for traditional tea preparation.
- Latte Grade (No. 3): If you prefer matcha lattes or enjoy experimenting with matcha in smoothies or recipes, this is a great option. While still ceremonial grade, it’s slightly less refined, making it ideal for mixing with milk or other ingredients.
In short, go for Superior (No 1) if you want the very best, Traditional (No 2) for everyday premium matcha, and Latte Grade (No 3) if you’re making drinks or recipes that involve milk or sweeteners!
How to prepare matcha
Do I need a bamboo whisk (chasen) to make matcha?
A bamboo whisk is ideal for achieving a smooth, frothy matcha, but you can also use a milk frother or blender if needed.
Do I need to sift Matchatori?
We recommend sifting Matchatori to ensure a perfectly smooth cup, but its ultra-fine texture means it’s not essential—honestly, we skip it for everyday use!
What water temperature should I use?
Use water around 80°C (175°F) to avoid burning the matcha, which can make it taste bitter.
Can I use matcha in recipes?
Definitely! Matcha is great in smoothies, baked goods, ice cream, and even savory dishes like matcha salt or sauces. We recommend our Latte Grade Matcha for those purposes.
Can I mix matcha with milk or sweeteners?
Yes! Matcha lattes are popular. Many people use plant-based or regular milk, and sweeteners like honey or agave can balance the flavor.
Storage & shelf life
How should I store matcha?
Keep matcha in an airtight container away from light, heat, and moisture. Refrigeration can extend its freshness, but make sure the container is tightly sealed to avoid moisture absorption.
How long does matcha last?
Once opened, matcha retains its best flavor and color for about 1-2 months if stored properly. Unopened, it can last 6-12 months.
It’s safe to consume the matcha after that time, though the flavor may be slightly impacted.
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